Fundraising and Grant Writing
I. Course Prefix/Number: MKT 134
Course Name: Fundraising and Grant Writing
Credits: 3 (3 lecture; 0 lab)
III. Course (Catalog) Description
IV. Learning Objectives
Steps for developing a fundraising plan
How to set up and manage a fundraising database
How to write and produce effective fundraising materials
How to manage and grow an annual giving program
Developing a strong grant writing program
How to identify and cultivate major gifts
Working with foundations, corporations and public funding sources
Planned giving, capital campaign and other special programs
Managing fundraising events and benefits
V. Academic Integrity and Student Conduct
• plagiarism (turning in work not written by you, or lacking proper citation),
• falsification and fabrication (lying or distorting the truth),
• helping others to cheat,
• unauthorized changes on official documents,
• pretending to be someone else or having someone else pretend to be you,
• making or accepting bribes, special favors, or threats, and
• any other behavior that violates academic integrity.
There are serious consequences to violations of the academic integrity policy. Oakton's policies and procedures provide students a fair hearing if a complaint is made against you. If you are found to have violated the policy, the minimum penalty is failure on the assignment and, a disciplinary record will be established and kept on file in the office of the Vice President for Student Affairs for a period of 3 years.
Please review the Code of Academic Conduct and the Code of Student Conduct, both located online at
VI. Sequence of Topics
Researching and Evaluating Funding Sources
Managing and Building the Fundraising Database
Cultivating Donors and Attracting Major Gifts
Writing Case Statements, Letters of Intent and Grant Proposals
Obtaining Funding from Foundations, Corporations and Government Agencies
Managing Annual Giving Programs
Hosting Fundraising Events and Benefits
Planned Giving, Capital Campaigns and other special programs
VII. Methods of Instruction
Course may be taught as face-to-face, hybrid or online course.
VIII. Course Practices Required
IX. Instructional Materials
Varies by instructor.
X. Methods of Evaluating Student Progress
30% Class Participation
50% Written Assignments
20% Planning Assignment
XI. Other Course Information
If you have a documented learning, psychological, or physical disability you may be entitled to reasonable academic accommodations or services. To request accommodations or services, contact the Access and Disability Resource Center at the Des Plaines or Skokie campus. All students are expected to fulfill essential course requirements. The College will not waive any essential skill or requirement of a course or degree program.
Oakton Community College is committed to maintaining a campus environment emphasizing the dignity and worth of all members of the community, and complies with all federal and state Title IX requirements.
Resources and support for
- pregnancy-related and parenting accommodations; and
- victims of sexual misconduct
Resources and support for LGBTQ+ students can be found at www.oakton.edu/lgbtq.