Transfer Path: A.A.S. in Marketing Management to B.A. in Public Relations

Be sure to meet with your academic advisor to make transfer plans.

First Year at Oakton College

Semester One

 

Course Number

Course Name/Type

Semester Credits

EGL 101

English Composition I

3

Mathematics

Mathematics

3

MGT 118

Effective Management Communication

3

MKT 215

Intro to Advertising

3

MKT 131

Principles of Marketing 

3

Total Semester Credit Hours

15

Semester Two

 

Course Number

Course Name/Type

Semester Credits

SPE 103

Speech

3

MKT 230

Consumer Behavior

3

MKT 248

Marketing Management

3

MKT 275

Social Media Tools for Business 

3

Choose one

Humanities or Fine Arts Course

3

Total Semester Credit Hours

15


Second Year at Oakton College

Semester One

Course Number

Course Name/Type

Semester Credits

PSY 101 or SOC 101

Psychology or Sociology

3

MKT 240

Intro to Public Relations

3

Choose one

ART, CIS, or CAB Course

3

Choose One

MKT or GBS Elective

3

MKT 270

Integrated Marketing Communications 

3

Total Semester Credit Hours

 15


Semester Two

 

Course Number

Course Name/Type

Semester Credits

Choose One

Global Studies Course

3

MKT 251

Practicum Marketing

3

MGT 276 

Corporate Social Responsibility 

3

Choose One

MKT or GBS Elective

3

Choose One

MKT or GBS Elective

3

Total Semester Credit Hours

15


Total semester credit hours needed for A.A.S. Degree: 60 

Columbia College Chicago's Courses

Course Number

Course Name/Type

Quarter Credits

54-1701

Public Relations Writing 1

3

54-2707

Public Relations Issues

3

54-2712

Social Media & PR Strategies 

3

52-1152

Writing and Rhetoric II

3

54-2708

Social Change Communications 

3

54-3701

Presentation Skills

3

Choose One

Physical or Life Science Course with Lab

3

Choose One

Upper Level Major Elective

3

Choose two

Social and Behavioral Sciences

6

54-2713

Strategic Media Relations

3

54-3810

Brand Strategy

3

Choose one

Physical or Life Science Course

3

54-****

Public Relations Capstone

3

54-3607 360

Experiential Campaigns 

3

Choose One

Humanities and Fine Art

3

Choose One

Major Upper Level Elective

3

Choose Three

College Wide Elective

 9

Total Semester Credits

 

120